Tire_dot Project ORANGE

Our first worldwide project.

DETAILS


  • Client Orange
  • Type Tire Manufacturer
  • Location Worldwide
  • Annual Consumption >40 m. Markings
  • Number of supported Tireplants 17
  • Cooperation since 2017

Project description

In 2017, we proudly welcomed our very first customer on board. Together, we have started a journey to tailor-make markings for his tires, which are now in their third generation. Through our joint efforts, we managed to reduce the rate of improperly marked tire returns by an impressive 20-fold. Our products have seamlessly integrated into marking machines from various manufacturers for this project. Inspired by our customer's vision to mark tires in every conceivable spot on the sidewall, we rose to the challenge and developed our remarkable LTA marking tapes HS and HS2. These innovative tapes ensure long-lasting, elastic markings, even on the toughest, elevated surfaces.